Probable Niche

We've identified the niche as marketing communication.

marketing communication

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as marketing communication.

marketing, communication, services, media, integrated marketing, communications, public relations, social media, social, medical marketing, medical, market, lead generation, home, generation, development, corporate, brands, brand, agency's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 02:13 UTC on November 12, 2014. The source was comprised of 16811 characters, of which 13352 are code, leaving an organic character count of 3459. The total word count on the home page is 528. We filtered out 14 numbers, 106 common words, and 59 words shorter than three characters in length, leaving an impact word count of 337. The size of the lexicon (number of unique words) is only 240. We extracted ten top keywords, leaving 4.16% above the threshold. The number of phrases above the threshold was eleven.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
media relations53.57%
marketing communication53.57%
lorenzo brufani 32.14%
video illustra 21.42%
social media21.42%
questo video21.42%
internal communication21.42%
direttore generale 21.42%
crisis communication21.42%
corporate communication21.42%
competence srl 21.42%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. communication
  2. competence


Source Character Count 16811
Code Character Count 13352
Organic Character Count 3459
Filtered Numbers 14
Filtered Words (Common) 106
Filtered Words (Short) 59
Total Word Count 528
Impact Paragraph Count 486
Impact Word Count 337
Impact Lexicon Size 240


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